Every day, from television, from the pages of magazines we hear the phrase "change image".

And, of course, in these stories is the description of how someone buying a new dress was attractive, successful, and gained the universal love. Television projects of vengeance of convincing us that dressed as the heroine reconciled with her husband, a job and new friends. But is it really?

After all, no magazine, and no one channel, no one never told us – and what is this "Image"?

today I Propose you a little to ponder this question.

so, in English the – image – is the image.

If we look at all your favorite "Vikepediyu" we find the following definition:

"the Image this view is rational or emotional nature of the object (person, subject, system) that emerged in the psyche of a group of people on the basis of the image formed in their psyche as the result of perception of those or other characteristics of the object".

from the description it becomes clear that here has not done without psychology.

the Terms are painfully familiar - "emotions", "mind"...

This should engender in us some doubt about how well the producers of the show understand their work, because by itself, the clothing to the psychology has a very indirect relationship.

then what?

also in this definition we have the phrase "perception of those or other characteristics of the object". And then it becomes obviously clear, we are not talking about shoes and handbags and some other properties of the person.

After all, any piece of clothing is not an image, but only a symbol, reflecting the various factors of the human consciousness, of perception itself, and of human behavior in society.

Important reasons why we choose certain things and what we want to say this choice to those who surrounds us.

the Image is conscious of the impression we make on other people by means of various symbols.

we can split them into 2 groups.

the First belong to the personal unconscious are formed during life by the

• family education
• personal positive and negative life experience

and of course

• learning social norms and rules of conduct

the Second group - stereotypes of the collective unconscious.

This term we borrow from Jung, but add to it a new vision due to the fact that modern progress has allowed to expand considerably the options combining knowledge in groups.

Thanks to television, radio and, of course, the Internet, now the same information about the same object can possess not only the residents of one country, one people. And stereotypes are not so dependent on historical context. Now it probably goes on a shared understanding of a character, group of people, at the same time received the knowledge of it.

For example, if the earlier symbols of the collective unconscious were images of fairy tale characters, legends, now it is reasonable to say that the heroes of the movies, memes or contemporary literature available to the world has divided people into those who saw and understood the value and those who have not experienced them.

Which, in turn, of course, led to the emergence of new stereotypes of perception of the image and assigning the human behavior a new psychological values.

For example, remember the popular movie of the 90's "Pretty woman" with Richard Gere and Julia Roberts. It is a kind of interpretation of the fairy tale "Cinderella", but in a modern way. The basic idea remains the same – kindness and love will win, but in the consciousness of society crept new stereotype, it is not associated with the base variant of this legend - the image of a girl "easy" behavior. Her style of dressing, speaking, moving.

And now, seeing certain elements of dress or behavior, we will remember the character. But hearing the word "beauty", definitely remember the heroine of the film.

such stereotypes in the modern world more and more.

and more And more new images fixed in our unconscious that come to mind at the sight of the stimulus. They cause us a certain attitude. Sometimes we ourselves are unable to say why we like or dislike a person we want to communicate, and someone is completely indifferent. We tend to attribute it to mysticism, properties of nature or other reasons, but don't stop to think that maybe the person has some property that causes in our minds a reaction associated with the perception of a character from a past experience.

I think you have already guessed that the concept image is formed by several spheres of human activity. And now I will tell you briefly about each of them.

let's Start with the concept of "Embodied image". It is often mistaken for the clothes, because the name is associated with things. But, no. We are talking about something else. This field describes the objects that man has created, what he did with his hands, creativity and self-fulfillment.

But the clothes and what we wear for yourself is called "Habitatny image". That is - "external" and includes the costume, hairstyle, jewelry, makeup body care.

the Following field is a Kinetic image or "nonverbal". It includes gestures, facial expressions, gestures, and displays of temperament. It defines how we manage his body, behave in society and how our emotions manifest.

If there are non-verbal sphere, of course, must be "Verbal image" - in it we give people the "word" the portrait in his manner of speaking and writing. In fact, what is his vocabulary, whether he uses the specific expression and are there any peculiarities of speech, which allows to conclude, for example, about his place of residence or position in society.

Next, the "Environmental image". He describes to which nation you belong to, what country you live looks like your home, workspace, vehicle. And this includes so-called "status accessories" on which we determine what position in society a person holds, what is his income, and marital status.

Referring to the working place, remember "the Professional image". A very important aspect of human life. This area of activity, direction and position.

And last, but the first meaning is "Mental" and "Personal" areas of the image. After all, we are guided by them when choosing a profession, clothing, housing. And as they manifest in the behavior and speech of each person.

the first is the philosophical and ethical positions, in other words, how a person relates to the world.

the second – self of man. As he presents himself, what he thinks about himself and who he wants to show himself.

All of the above 8 points and are the image of a person!

they help to assess the situation and make the decision about how to behave in communication. They define how other people perceive us.

only due to the complex over all spheres, it is possible to change the circumstances of life!

it Should be remembered that all parts are in close relationship with each other.

Absolutely impossible changing one, ignore all others.

For clarity, I suggest you conduct your own test.

Take any piece of clothing from your wardrobe. And answer the following questions, forgetting that it belongs to you

What is the emotional value it has.

How old is the person who wears it

what is this man

And income

does he have family, friends

In what house he lives

Some religious political and social values support

And of course what he sees the meaning of his own life?

I Can assume that some of the questions put you in a deadlock. Like ordinary ballet flats can give the answer about what is the meaning of life?

But, in fact, maintained this item, how much it cost, what is the style, color, brand, guided by the stereotypes of the collective and personal unconscious-for example, what profession belongs to the people, his income and, accordingly, what he seeks in life and than see its meaning.